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Michelin targets Canadian firm in 'counterfeit' tire lawsuit

FREDERICTON, New Brunswick―Michelin is suing a Canadian tire dealer for selling allegedly counterfeit tires.

The lawsuit, filed April 26 in a New Brunswick court, claims Tire Boys & Auto Service Inc. of Oromocto, New Brunswick, (d.b.a Atlantic Tire King) sold Chinese-made tires under the Wideway brand that violate intellectual property rights for the BFGoodrich All-Terrain T/A KO2.

"Tire Boys & Auto Service Inc. sell Wideway-brand tires that are virtually identical in tread design as the All-Terrain T/A KO2 tires," Michelin told Tire Business.

Michelin filed the lawsuit in the Court of Queen's Bench of New Brunswick in Fredericton, New Brunswick, (Cie. Generale des Etablissements Michelin versus Tire Boys & Auto Service Inc., case no. SJC-52-2022).

In the complaint, Michelin alleges that the Wideway All-Terrain T/A AK3 tire features a tread design that's "virtually identical ... with substantially the same features as those protected by intellectual property rights" for the BFG All-Terrain T/A KO2 tire, which Michelin manufactures in the U.S. under its BFGoodrich Tires brand.

Atlantic Tire King lists the Wideway brand tire in question on its website. The dealership has not yet responded to a Tire Business request for comment.

» Publication Date: 28/04/2022

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